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Tuesday, May 13, 2014

Marketing Strategy Examples - Marketing Articles 2014

Article Marketing Revealed


  • Articles are used to provide information
  • Plus boost ranking and make sales
  • Posted on different types of web site
  • They rank in the search engines
  • Driving traffic to your money sites
  • Typically offers a solution to a problem
  • The more authoritative the article, the more people will read, share and click through


Different Types Of Articles


  • Many different ways to write an article
  • Success varies according to niche and style
  • The “how to …” article
  • The list or bullet point article
  • The review article
  • The question and answer article
  • The summary type of article 



  • Write about popular topics and problems
  • Target specific keywords
  • Avoid keyword stuffing
  • Keyword in title
  • Attention grabbing title
  • Provide valuable information
  • Focus on the click through, not the sale
  • Ensure the reader knows you have the solution to their problems 

How To Write An Article


  • Can use PLR articles or Dragon Dictate
  • Pick a subject you want to write on
  • Decide which keyword to target
  • Create an attention grabbing headline
  • Write 4 or 5 brief points you want to cover
  • Expand each point into a paragraph
  • Write an introduction paragraph
  • Write a conclusion paragraph
  • And there you have a completed article

How To Write An Article


  • Create a powerful resource box
  • Include your keyword as a hyperlink
  • One link to your home page, one to an inner page
  • Articles should be around 450-600 words long
  • Focus on just 1 or 2 keywords in your article
  • Avoid keyword stuffing
  • Get a spelling and grammar check
  • Write naturally – for a person to rea


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